Add On Data to Your Radius Report
Need to go beyond the basic demographics? We’ve got you covered with data add ons.
|Traffic counts & map||+$50||Instant delivery|| The only time that you are happy about lots of traffic is when it’s right outside of your business’ door. You can add the most current year estimates from Kalibrate. We use Kalibrate data because:
|City population projections||+$25||Instant delivery
||Every Radius Report includes county population projections, but some businesses want city-level population projections as well. We purchase the most current population projection data from a private data vendor.|
|More than 3 radius distances||+$50|| Instant delivery
||For some locations, 3 radius distances just aren’t enough, so you can get data for up to 6 radiuses in 1 report.|
|Three drive times instead of radius distances||+$50||1 business day||If drive times are key to your business, consider getting demographic data for travel sheds (e.g. 5 minutes, 10 minutes and 15 minutes) instead of radiuses (5 miles, 10 miles and 15 miles). We need an extra day to generate drive time polygons and load them into our system, so you’ll get your report in 2 business days instead of 1 business day.|
|Custom area instead of radiuses||+$50||1 business day||If you email us a map image with your area of interest drawn on it (or even better, a spatial file), you can get a report with demographics for your custom area instead of for radiuses. Contact Kristen to talk about this option.|
|Competitor list & map||+$199||1 business day||If you are interested in current competitor locations for 1 type of business, you can get a map image, an online, interactive map and an Excel spreadsheet with competitor locations. We typically purchase competitor location data from private vendors depending on your industry. Then we run intersection calculations to only display the locations that intersect your largest radius distance in your maps.|
|Custom Calculations||+$100||1 business day|| If you must have demographic data that’s above and beyond the most popular data points in our Radius Report, our team can do custom manual calculations and add the results to your report. Some popular custom calculations are health insurance, vehicles available, mean or average income, employment, language, median age, and veterans. Contact Kristen with questions.
| Retail Gap report
||+$99|| 1 business day
|| The Retail Gap report will help you view the difference between the total market potential estimates and the customer spending. A negative value for the retail gap indicates a general over-supply of retail products sold in the area, whereas a positive value represents a surplus of demand. Here you may view our Sample Retail Gap Report.